Event Data is Front and Center
“With iCapture and the integration with Salesforce, that data is front and center for us. The availability of the data really proves the return on investment at any given show.”
Improving Lead Quantity and Quality
Through one streamlined system, TPS has transformed its trade show performance with 7x faster lead follow-up and 25% increase in total leads captured at events.
One Consistent System
“If we hadn’t implemented iCapture, I think we would still be in the dark. We would be spending a lot of money going to these shows without really having any true data of how valuable the show was.”
The Power of One Consistent System
Truckstop.com has increased their lead quality and quantity by over 50%, and reduced their lead follow up from weeks to hours, with one consistent lead capture system.
It’s Going Make Your Life Easier
“As I do more and more events, I think about how it used to be when I first started. Getting that stack of cards back and trying to put it into an excel spreadsheet. It’s almost humorous.”
Getting Hot Leads to Sales Faster
Cradlepoint now has the ability to track specific analytics for each event, such as captures per day or hour, top team member based off scans, and most popular products.